What is blogging and why
🔶 What is Blogging?
Blogging is a digital process through which you can express your knowledge, experience or opinions on a specific topic by writing on the internet. And these writings are called “blog posts”. Whether you are an individual, a businessman or a student, blogging helps you to convey your thoughts to people all over the world.
The word blog comes from “web log”. It is basically an online diary or a means of publishing articles continuously, and which is being chosen by people as a source of income, personal branding, marketing and even a career. Today we will know in detail about blogging
🔶 Who is a blogger?
A person who regularly writes and publishes blog posts online is called a blogger. This blogger blogs on his own website or on platforms such as Blogger, WordPress, Medium, etc.
A blogger:
- Write consistently on a topic
- Publish information that benefits readers
- Optimize content for search engines
- Many times earn money from blogs
🔶 Types of Blogging
Blogging can be of different types. For example:
📚 Educational Blog: Educational content
💼 Business Blog: Company marketing or branding
🧑🍳 Lifestyle Blog: Cooking, home decoration, travel, etc.
💻 Tech Blog: Technology, software, tools reviews
🎯 Affiliate Blog: Earn money by reviewing and promoting products: EARN MONEY
🔶 Who is blogging for?
If you—
Likes to write
- Wants to express yourself everywhere
- Has good knowledge of a specific subject
- Interested in earning money from the internet
Then blogging is perfect for you. Whether you are a student, a housewife, an employee or an entrepreneur, blogging can give you a unique identity.
🔶 Why Blogging?
1. Source of Income:
You can earn money from a blog through Google AdSense, Affiliate Marketing, Sponsorship, etc.
2. Personal Brand:
One of the easiest ways to establish yourself as an expert.3. Knowledge sharing:
You can share your untapped knowledge and experience with others.
4. Work from home:
The convenience of working from anywhere, anytime.5. Career and Freelancing:
Blogging develops skills like SEO, Content Writing, Keyword Research, etc., which can be useful for your later freelancing.🔶 Why is blogging more important in 2025?
Currently, millions of people around the world search for information on Google every day. However, there is still a huge shortage of quality content in Bengali. So now is the time to fill this gap with your knowledge and earn money by ranking SEO easily.
👉 For example: If you write in detail on the topic of “Learning Freelancing in Bengali”, then Google’s Bengali-Searching User can easily rank your blog by targeting it.
🔶 Last but not least
Blogging is no longer just a hobby — rather, it can now be your career, your main source of income, and a powerful platform to express your opinions. For those who have not started blogging yet in 2025, now is the best time. If you follow the right guidelines, you can also become a successful blogger.
🔶 Position of Blogging in the Current Digital Reality
2025 is being called the “World of AI and Content Automation”. But that’s not all—the demand for content that is human, trustworthy, and based on personal experiences is greater than ever. Google’s recent Helpful Content Update clearly states: “Content written for people and that benefits people will now be ranked.”
This change is a big opportunity for all bloggers.
🔶 The demand for Bengali language content is growing rapidly
Currently, there are more than 300 million people in the world who speak Bengali, but the amount of quality content in this language on the internet is still very low. This is creating a big Content Gap.
📌 Example:
If you search for “How to start a blog in Bengali”, you will see only 3-4 good quality posts.
Here is your opportunity — to fill this gap.
🔶 Mobile-first User: New blog readers are being created
Many Bengalis in Bangladesh, India, Nepal, and even expatriate Bengalis now use the internet only through mobile. They:
- Search for content in Bengali
- Like guides in simple language
- Read both YouTube and blogs
If you create a practical, mobile-friendly, simple SEO blog for them — they will read it again and again, and share it.
🔶 Blogs are essential for business and branding
Blogging has become popular for all businesses, small or large, in 2025. This is because:
- Blog posts are the most effective for ranking in SERPs
- It is very important to have FAQ type content to guide customers, it increases customer interest.
- Ranks higher on long tail keywords and gets many visitors
- Brand authority is created
👉 That is, if you are a freelancer, service provider, course seller or affiliate marketer, etc. — then blogging is a “must-have” tool for you.
🔶 You can improve your skills by learning blogging.
By learning blogging, you can acquire the following important skills:
🔶 Why is blogging relevant even in the ChatGPT era?
🔶 Blogging is essential to survive in 2025
No matter what field you are in:
- As a freelancer, you get new clients
- As a digital marketer, you get traffic
- Sell online courses
- Build a personal brand
- Earn income from home
Blogging is the foundation that will make your other online income paths easier.
🔶 Invest in the future
Blogging does not give results overnight. But if you can create content regularly and rank well on Google, then you will:
- Get traffic year after year
- Get passive income
- Create your own digital asset
🔶 Conclusion
2025 is the perfect time to start blogging in Bengali. There is not much competition in this area yet. If you start now, you can establish yourself as an authority blogger in the future.
All you need is:
- Choosing a good niche
- Writing quality SEO content regularly
- Following proper SEO
Working on blogging by understanding the needs of the reader
How to start a Bengali blog? — Its detailed guide
1. Choosing a blogging platform: Which one is best for you?
To start Bengali blogging, you first need to choose the right blogging platform. This is because if the platform is not right, it can be difficult to setup and customize later. Below are some free platforms
Popular platforms:
1. Blogger (Blogspot):
- Google's most free service.
- Simple interface, quick setup, ideal for Google Adsense.
- Custom domain connection facility.
- Best for beginners
2. WordPress.org:
- Full customization options, numerous themes and plugins.
- Just a little technical knowledge is required.
- You have to get your own hosting and domain.
- It is very suitable for professional bloggers.
3. Medium:
- Very simple content publishing platform.
- No domain customization.
- More social media than professional blog.
- Blogger is best for beginners because:
Even if you have little technical skills, you can easily start your own blog and start earning.
Blogger is the best choice for beginners because: Even if you have little technical skills, you can easily start earning by opening your own blog.
Domain Name: Your Blog's Identity
Your blog's domain name is the first step in starting your blogging journey. There are a few things to keep in mind when choosing your domain name:
- Short and simple: Short names are easy to remember.
- Reflect the niche and content: For example, if you start a blog about SEO, then the name can have the words “SEO” or “Shikkha”.
- Bengali or English domain: Now blogs can also be created with Bengali domains (.বাংলা). However, for international acceptance, it is better if it is an English domain (.com/.net).
- Check your usability: Before buying a domain, make sure that no one else is using this domain.
Theme and Design: The Look of Your Entire Blog
The look of your blog will depend on your theme and design. Important reasons to choose a good theme:
- Mobile Friendly (Responsive): Most visitors come from mobile.
- Fast loading: Themes that load quickly are good for SEO and user experience.
- Easy navigation: So that readers can easily find the content they want.
- SEO Friendly: The theme should be optimized for search engines.
- You can start with a free theme if you want, and later, if necessary, you can get a premium theme.
Blog Setup A-Z Process
- Create a Google Account:
- You need to log in to Blogger with your Google account.
- Go to Blogger.com and create a new blog:
- Set a name and URL.
- Connect a domain:
- If you are using a custom domain, set it up.
- Choose a professional theme and customize it:
- You can change the colors, fonts, and layout.
- Create a primary page: About, Contact, Privacy Policy These pages should be created.
Some tips for writing your first blog post
- Make sure the content you are writing is clear and useful: Write with an understanding of what your target reader needs.
- Titles are catchy and keyword-rich: These are very important for SEO.
- Paragraphs are short and simple: Avoid long paragraphs as they can be frustrating for your readers.
- Use images and examples: Content is more interesting.
- Use subheadings (H2, H3) in your writing: This makes it easier to read.
- Optimize images with alt text and title text.
Implement SEO basics from the start
- Give each post a title and meta description: this is what Google shows to search engines and users.
- Use Google Search Console first to get indexed in search engines.
- Focus on on-page SEO: keep keywords, header tags, and URL structure in order.
- And submit a sitemap.
The importance of creating content regularly
- Make it a habit to write regularly: You should post at least 4-5 times a month.
- Increase interaction with readers: Reply to comments.
- Promote on social media.
- Update blog content as needed.
Patience and consistency
It takes time to start blogging and achieve success. Don't lose patience, keep working consistently. Proper marketing, SEO and user-focused content will make you successful.
Conclusion
To start a successful Bengali blog, you need to have the right platform, domain, theme, basic SEO knowledge and the habit of creating content regularly. Interest and demand for blogging in Bengali is increasing in 2025, so now is the best time to start.
Niche selection strategy
What is a niche and why is it important?
Niche refers to a specific topic or category on which you will blog. It can be very general or very specific, such as:
- “Learning SEO” (Broad)
- SEO Pro Tips in Bengali” (Specific)
- Choose a niche that is the biggest foundation for the success of your blog. Because:
- It determines the content of your blog
- It makes it clear to readers and search engines what information you will provide
- Makes the path to marketing and monetization easier
- Why is choosing the right niche important for learning SEO in Bengali?
- Choosing the right niche for blogging about SEO in Bengali:
- There will be much less competition
- It will help you to establish yourself as an expert
- It will be very easy to reach a specific audience
- Monetization will be easy (affiliate marketing, selling services, etc.)
Steps to Choosing a Niche
Step 1: Assess your interests and skills
- What are you most interested in?
- What are you good at writing about?
- What would you like to learn about regularly?
Step 2: Market and audience analysis
- How many people are interested in learning SEO in Bengali?
- What kind of information are they looking for?
- Find keywords with Google Trends, Keyword Planner
Step 3: Competition Analysis
- Search your topic on Google
- What kind of content are the top blogs creating?
- What are their weaknesses?
- How can you offer something different or better?
Step 4: Make the niche specific and targeted,
such as:
- “Learn SEO”
- “On-page SEO Tips in Bengali”
- or “SEO Tools Bengali”
The following are the different types:
How to measure your niche?
- Search Volume: How many monthly searches are there for a keyword?
- Keyword Difficulty: How high is the competition?
- Content Gap: What kind of content is lacking in the market?
- Monetization Potential: How much income is possible with this niche?
SEO Niche Ideas & Resource Guide 2025
Example 1: Simple Ways to Learn SEO in 2025
- Target Audience: Beginners who want to start their SEO journey.
- Key Topics: Easy tips for beginners, Keyword Research, On-page SEO, and Off-page SEO.
- Monetization: Selling SEO courses, Affiliate marketing (hosting/tools), and Consulting services.
Example 2: Master SEO Tools in Bengali (2025 Guide)
- Target Audience: Users looking for in-depth technical knowledge of SEO software.
- Key Topics: Google Search Console, Ahrefs, Ubersuggest, SEOquake, and more.
- Monetization: Tool reviews, Affiliate marketing for software subscriptions.
Example 3: Advanced SEO Tips 2025 (Bengali Edition)
- Target Audience: General bloggers, digital marketers, and website owners.
- Key Topics: Content optimization, Link building strategies, and Site speed improvement.
- Monetization: Brand sponsorships, Affiliate marketing, and selling Premium Guides.
Free Tools & Resources for Niche Selection
How to Choose Your Niche and Get Started
1. Ask Yourself:
- What subject do I want to master?
- Who is my target audience?
- What kind of content can I create consistently?
- Check the search volume and competition for your topics using various tools.
- Briefly list several topics and analyze the pros and cons of each.
- Choose the most suitable and profitable niche to start your blog.
Lessons to Learn from Successful Bloggers
- Choosing a clear and targeted niche: Focus is key.
- Providing high-quality information: Content must add value.
- Consistent content creation: Staying active keeps the audience engaged.
- Following SEO regularly: Optimization is essential for visibility.
- Maintaining a connection with readers: Building a loyal community.
Conclusion
Niche selection is the master key to your blogging success. By choosing the right niche and consistently creating high-quality content—especially through easy and practical guides for learning SEO in Bengali—you can quickly gain popularity and pave the way for a steady income.
Blog Creation Platforms – Blogger vs WordPress: Which One is Better?
Currently, blogging is one of the easiest and most popular ways to earn money online. However, when starting a blog, the first question that comes to most people's minds is— "Blogger or WordPress, which platform should I choose?" The answer depends on the type of blog you want to create, your goals, and your level of technical expertise.
In this post, we will compare these two popular blogging platforms, Blogger and WordPress, so you can easily decide which one is the best fit for you.
🔷 What is Blogger?
Blogger is a free blogging platform owned by Google. It allows you to easily set up a blog and start posting for free. It was launched in 1999 and acquired by Google in 2003.
✅ Advantages of Blogger:
- Completely Free: Both hosting and the subdomain (example.blogspot.com) are entirely free.
- User-Friendly: It has a simple interface, making it ideal for beginners.
- Google Integration: Easily connects with Google services like Google Analytics and AdSense.
- Security: Since it is hosted on Google’s servers, the security is top-notch.
- Maintenance-Free: You don't have to worry about manual updates or backups.
❌ Limitations of Blogger:
- Limited Customization: Design and feature customization options are quite restricted.
- Dependency on Google: Google owns the platform and has the right to shut it down at any time.
- Basic SEO Features: It lacks advanced SEO plugin support compared to WordPress.
🔷 What is WordPress?
WordPress.org is an open-source Content Management System (CMS) that allows you to build a full-fledged website or blog on your own hosting.
(Note: WordPress.com and WordPress.org are different — we are referring to WordPress.org here.)
✅ Advantages of WordPress:
- Full Control: You can buy your own hosting and domain to fully customize your site.
- Thousands of Themes & Plugins: Dedicated plugins are available for everything—SEO, Security, and Design.
- Advanced SEO Benefits: Easily optimize for search engines using plugins like RankMath or Yoast.
- Professional Look: Pro-level designs and advanced features can be integrated.
- Scalability: You can later expand your site into an e-commerce store, forum, or learning platform.
❌ Limitations of WordPress:
- Costly: You need to purchase a domain and hosting (usually costing 2,000–3,000 BDT per year).
- Technical Knowledge Required: You have to manage site setup, backups, and updates yourself.
- Regular Maintenance: Plugins and themes must be kept up to date.
🔍 Comparison (Blogger vs WordPress)
| Feature | Blogger | WordPress |
| Ease of Use | ✅ Easy | ❌ (Learning curve) |
| Cost | Free | Domain + Hosting cost |
| SEO Benefits | Limited | Advanced (via plugins) |
| Customization | Limited | Full Control |
| Security | Secured by Google | Self-managed backup/security |
| Future Expansion | Limited | Scalable (E-commerce, LMS, etc.) |
✅ Which one is right for you?
- 🔰 For Beginners: If you are just starting out, Blogger is better. It’s hassle-free and sufficient for learning.
- 🚀 For Professionals: If you want a professional site or aim to earn money in the long run, WordPress is the smarter choice as it is highly scalable.
🔚 Conclusion:
Both Blogger and WordPress have their own advantages and limitations. If you want a simple, free, and hassle-free blog, Blogger is perfect to start with. However, if you want to create a professional, SEO-friendly, and highly monetizable blog for the future, WordPress is the best choice.
🧠 Principles of Blog SEO: An Essential Guide for Successful Bloggers
In today's online world, blogging is not just a medium for writing; it has become a powerful source of income. But simply writing good content isn't enough to drive traffic to your blog. SEO (Search Engine Optimization) is the technique used to rank your blog higher on Google and other search engines. In short, Blogging without SEO = Having a ship without a compass.
In this post, we will discuss the core principles or foundations of blog SEO that every new and experienced blogger must follow.
📌 What is SEO?
SEO (Search Engine Optimization) is the process of ranking your blog posts or website higher on search engines (like Google or Bing). Through this, you gain organic visitors—meaning you don't have to pay for advertising to get them.
🔍 Core Principles of Blog SEO
1. 🗝️ Proper Keyword Research
The first and most important step in blog SEO is selecting the right keywords. A good keyword is a word or phrase that people search for on Google and has medium or low competition.
✅ Tools:
- Google Keyword Planner
- Ubersuggest
- AnswerThePublic
- Ahrefs (Free version)
Example: If your post topic is "Ways to lose weight," you could use keywords like:
- Home remedies for weight loss
- How to lose weight fast
- Diet chart for weight loss
2. 📄 Fix On-Page SEO
On-page SEO refers to the optimizations you perform directly within your blog post.
✅ Essential Tasks:
- Title Tag: An eye-catching title starting with the focus keyword (within 50–60 characters).
- Meta Description: A summary of 150–160 characters (including the main keyword).
- URL / Permalink: Short and keyword-rich (e.g.,
/blog-seo-rules).
- Heading Structure (H1, H2, H3): Using headings according to the proper hierarchy.
- Image ALT Tag: Keyword-based alt text for every image.
- Internal Linking: Linking to your previous related posts.
- External Linking: Providing references to authoritative and trusted websites.
3. 📱 Mobile-Friendly Design
Nowadays, the majority of readers access blogs from mobile phones. Therefore, your site must be responsive and mobile-friendly. ✅ Tip: You can test your site using Google’s Mobile-Friendly Test tool.
4. ⚡ Improve Loading Speed
If your blog takes more than 3 seconds to load, over 50% of readers will leave. Page speed is a crucial factor for SEO.
✅ Recommended Tools:
- Google PageSpeed Insights
- GTmetrix
How to increase speed:
- Use a lightweight theme.
- Compress images in WebP format.
- Minimize unnecessary JS or CSS.
5. 🔗 Building Backlinks
A backlink means another website linking to your blog. The more quality sites link to you, the more Google trusts your content.
✅ Ways to get backlinks:
- Guest Posting.
- Answering questions on Forums or Quora.
- Broken Link Replacement.
- Networking with other bloggers.
6. 📊 Use Google Tools
To do SEO correctly, it is essential to use Google’s free tools.
✅ Essential Tools:
- Google Search Console: For site indexing, rank checking, and fixing errors.
- Google Analytics: To track visitor data, location, top pages, and session time.
- Google Trends: To find out which topics are currently trending.
7. 🕰️ Regular Content Updates
SEO isn't a "set it and forget it" task. Google prioritizes fresh and updated content. Therefore, it is important to add new information to old posts every 2–3 months.
8. 🧠 Content Quality & Uniqueness
The most important aspect of SEO is high-quality content. The more unique, informative, and helpful it is for the reader, the better the SEO results will be.
❌ What NOT to do:
- Copying content from others.
- Artificial keyword stuffing.
- Using misleading or clickbait titles.
🧾 Conclusion:
SEO is a skill that allows you to bring your blog in front of thousands of readers—completely for free. By properly following the core principles mentioned in this post (Keywords, On-page Optimization, Backlinks, Speed, and Mobile-friendly Design), your blog can easily rank on Google.
💰 Google AdSense and Starting Your Income – A Simple Guide
Currently, Google AdSense is one of the most popular and reliable ways to earn money online. It is an advertising platform by Google that allows you to generate revenue by displaying ads on your website or blog.
✅ How does AdSense work?
When you integrate Google AdSense into your blog or website, Google automatically displays ads based on your content. You earn money whenever someone views or clicks on those ads. It is primarily a Pay-Per-Click (PPC) based system.✅ Requirements to start earning:
- A quality blog/website (with at least 15-20 unique articles).
- Applying for a Google AdSense account.
- Creating content that follows Google’s policies.
- Increasing traffic—especially organic traffic through SEO.
🎯 Conclusion:
Google AdSense is an excellent source of passive income for a blogger. If you write content regularly with patience and perform SEO correctly, you can earn a handsome amount every month.✍️ Tips & Practical Guide for Beginners – Easy Ways to Start Blogging
For absolute beginners, starting a blog might seem a bit complex. However, following these simple tips and practical steps can make blogging much easier and more effective.
✅ Tips:
- Pick a Specific Niche: Such as online income, health, travel, etc.
- Choose the Right Platform: Blogger is easy for beginners, while WordPress is ideal for professionals.
- Write Content Regularly: If not daily, try to post at least twice a week.
- Avoid Copy-Paste: Create original content to build SEO authority and trust.
- Learn Basic SEO: Focus on keywords, meta tags, and image ALT text.
🎯 Practical Guide:
- Set up a blog first (using Blogger or WordPress).
- Write 10 unique and high-quality posts.
- Connect to Google Search Console and Analytics.
- Stay patient and keep updating with regular content.
Through consistent practice and learning, you can become a successful blogger—right from the comfort of your home! ✅